Bitcoin has survived spectacular crashes, high-profile scandals and wild price swings, yet millions of people still trust it. New research by the University of Edinburgh Business School’s Dr Lucia Cervi, Lecturer in Organisation Studies, with colleagues from Cardiff University and Lancaster University, shows that this trust rests less on the technology itself and more on the stories people tell about it.
New research co-authored by Professor Thomas Archibald, Professor of Business Modelling at the University of Edinburgh Business School, explores why some sharing platforms, such as Uber, set prices centrally, while others, like Airbnb, allow suppliers to determine their own.
Tina Harrison is Personal Chair of Financial Services Marketing and Consumption at the University of Edinburgh Business School. In this interview, Tina discusses her research on financial wellbeing, outlines her commitment to creating real-world impact, and shares why her kayak would be her desert island must-have.